How “I Never Promised You a Rose Garden” Became a Marine Corps Theme Song in 1970
Written by Todd DePastino In 1970, the U.S. Marine Corps faced a daunting recruitment challenge. Amidst the Vietnam War and a nation in turmoil, with public opinion shifting and young men increasingly resistant to enlistment, the Marines needed a new strategy. Unlike the Army, Navy, and Air Force, which rebranded themselves to appeal to